Hi…

It’s time for the answer to this week’s quiz…

Judging by the response, I’d say most didn’t have time to comment, which is a bit in keeping with the quiz and could be good or bad news depending on how you look at it.

Now, for the answer…

Or at least let’s head in that direction…

The answer to the question I posed (“What’s the key intrinsic reason why we do what we do instead of what we know we should do in support of our goals?”) also has a lot to do with why we do something vs. why we don’t.

Ask yourself why you do something to inch closer to a goal.

Maybe you want something. Maybe it’s material. Perhaps it’s a state. Maybe you desire it so badly you can taste it. Or maybe you don’t.

That’s a clue.

Here’s another one…

All across town, crowds of customers lined up hoping to get their hands on the new iPhone 3GS.

Which reminds me of a chilly night back in college. It was the first time I’d ever camped out to get concert tickets. Darn cold actually. But we were a big group of friends, we came prepared, we had a tent, food, beverages-you know how it is in college-and we stuck it out together… because it was worth it.

But you want to know the big reason why? Because my girlfriend wanted tickets.

Same with the iPhone fans. See, even though some stores wouldn’t open till 10 AM, Apple devotees were willing to get in line at the crack of dawn.

… Because they wanted to be one of the first to have the latest and greatest. Or maybe their reason why is because they wanted to get it as a gift for someone else.

Okay, so back to my example of the two random people who both have a goal of losing the same amount of weight.

One goes to the gym three times a week. And through persistent action and consistent effort, ultimately loses the weight. The other complains about not having enough time and remains overweight.

Here’s the reason why the second person doesn’t pull the trigger on losing weight…

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Today I want to share something that was truly beautiful, and is related to goal setting…

Part of me says you had to be there, but when you read this, you be the judge.

There I am stuck in traffic, waiting for my turn at the stoplight, which as it happens is flashing red, so we all have to wait our turns to get where we’re headed.

When my turn comes up, I hit the gas. I’ve barely gone a few hundred yards and I notice there is a small animal ahead and to my right. Yep, I was right… it’s a fox!

My heart skips a beat.

I’m surprised. Concerned. Hopeful.

It’s almost like a perfect scene from a movie, where the director has carefully staged this moment.

So there’s the fox…

A beautiful, reddish-brown fox. She’s  nodding her head back and forth–and with it, shaking something that’s hanging out of her mouth–studying traffic, calculating how she is going to cross the road.

This is all happening in a matter of seconds. I see her, the fox, I have my thoughts, and immediately worry whether the car quickly approaching me from the left has spotted the fox too.

And yes, luckily, the car next to me also pauses.

And that is when it happens…

The fox sees her opportunity. She knows it’s her chance.

Bird in mouth, she crosses my two lanes, and then two more lanes of traffic which catch on to what’s going on  and also slow down she quickly approaches.

Yes-she made it!

And you can almost hear the crowd cheering.

I’m somewhat emotionally caught up just telling you this story for several reasons.

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